small profits and good sales
简明释义
薄利多销
英英释义
A business strategy that focuses on achieving high sales volume with lower profit margins, resulting in overall profitability through increased turnover. | 一种商业策略,侧重于通过较低的利润率实现高销售量,从而通过增加周转率获得整体盈利。 |
例句
1.In the current economy, many businesses are adopting small profits and good sales to survive.
在当前经济形势下,许多企业正在采用小利润和良好销售的策略来生存。
2.The strategy of small profits and good sales allows us to build brand loyalty among our customers.
采用小利润和良好销售的策略使我们能够在客户中建立品牌忠诚度。
3.Our business model focuses on achieving small profits and good sales, which helps us maintain a steady cash flow.
我们的商业模式专注于实现小利润和良好销售,这有助于我们保持稳定的现金流。
4.By focusing on small profits and good sales, we can increase our market share significantly.
通过专注于小利润和良好销售,我们可以显著增加市场份额。
5.Many retailers prefer small profits and good sales over high margins to attract more customers.
许多零售商更喜欢小利润和良好销售而不是高利润,以吸引更多客户。
作文
In the world of business, the phrase small profits and good sales is often used to describe a strategy that prioritizes volume over margin. Companies that adopt this approach focus on selling a large quantity of products, even if the profit margin on each item is minimal. This can be particularly effective in competitive markets where price sensitivity is high, and consumers are looking for the best deals. By offering lower prices and encouraging higher sales volumes, businesses can still achieve significant overall profits, despite the smaller profit per unit sold.One example of this strategy can be seen in retail giants like Walmart. They operate on a model that emphasizes small profits and good sales, allowing them to attract a broad customer base. By keeping prices low, they encourage customers to buy more items, which compensates for the lower margins. This method not only helps in increasing market share but also fosters customer loyalty, as shoppers become accustomed to finding bargains at their stores.However, while the idea of small profits and good sales can lead to success, it is not without its challenges. Businesses must carefully manage their costs and ensure that operational expenses do not exceed the revenue generated from high sales volumes. This requires efficient supply chain management, effective marketing strategies, and a keen understanding of consumer behavior. If executed poorly, a company might find itself in a position where the cost of doing business outweighs the benefits of increased sales.Moreover, relying solely on small profits and good sales can make a business vulnerable to economic downturns. During recessions or periods of reduced consumer spending, even the most loyal customers may cut back on purchases. Companies that have built their models around high sales volumes may struggle to adapt if they cannot maintain their customer base. Therefore, it is essential for businesses to diversify their strategies and not solely depend on this approach.Another aspect to consider is the impact of technology on the small profits and good sales model. With the rise of e-commerce, many businesses are now able to reach customers directly online. This has allowed them to reduce overhead costs and offer lower prices, further enhancing the effectiveness of the small profits and good sales strategy. Online platforms enable businesses to analyze consumer trends and preferences more accurately, allowing them to tailor their offerings and pricing strategies accordingly.In conclusion, the concept of small profits and good sales encapsulates a viable business strategy that can yield significant advantages in the right market conditions. While it presents certain risks and challenges, when executed with careful planning and consideration, it can lead to substantial growth and success. As businesses continue to navigate an ever-changing economic landscape, the ability to adapt and innovate within this framework will be crucial for long-term sustainability. Ultimately, the balance between maintaining profitability while driving high sales volumes will determine the success of companies that choose to embrace this approach.
在商业世界中,短语小利润和良好的销售常用来描述一种优先考虑销量而非利润的策略。采用这种方法的公司专注于销售大量产品,即使每件商品的利润率微乎其微。这在竞争激烈、价格敏感度高的市场中特别有效,消费者寻求最佳交易。通过提供较低的价格并鼓励更高的销售量,企业仍然可以实现显著的整体利润,尽管每单位售出的利润较小。这一策略的一个例子可以在零售巨头沃尔玛身上看到。他们采用强调小利润和良好的销售的模式,使他们能够吸引广泛的客户群。通过保持低价,他们鼓励顾客购买更多商品,从而弥补较低的利润率。这种方法不仅有助于增加市场份额,还培养了客户忠诚度,因为购物者习惯于在他们的商店找到便宜货。然而,虽然小利润和良好的销售的理念可以带来成功,但并非没有挑战。企业必须仔细管理成本,确保运营费用不会超过高销售量所产生的收入。这需要高效的供应链管理、有效的营销策略以及对消费者行为的敏锐理解。如果执行不当,公司可能会发现自己处于运营成本超过销售收益的境地。此外,单纯依赖小利润和良好的销售可能会使企业在经济低迷时期变得脆弱。在衰退或消费支出减少的时期,即使是最忠诚的客户也可能削减购买。因此,建立在高销售量基础上的公司可能在无法维持客户基础时难以适应。因此,企业必须多样化其策略,而不仅仅依赖这种方法。另一个需要考虑的方面是技术对小利润和良好的销售模型的影响。随着电子商务的兴起,许多企业现在能够直接在线接触客户。这使他们能够降低间接成本并提供更低的价格,进一步增强了小利润和良好的销售策略的有效性。在线平台使企业能够更准确地分析消费者趋势和偏好,从而相应地调整他们的产品和定价策略。总之,小利润和良好的销售的概念概括了一种可行的商业策略,在适当的市场条件下可以带来显著的优势。虽然它带来了某些风险和挑战,但如果经过认真规划和考虑,可以导致可观的增长和成功。随着企业继续在不断变化的经济环境中航行,在这一框架内适应和创新的能力将对长期可持续性至关重要。最终,保持盈利能力与推动高销售量之间的平衡将决定选择拥抱这种方法的公司的成功。
相关单词