protective price
简明释义
保护价格
英英释义
A protective price is a minimum price set by a seller to protect against losses, ensuring that the price does not fall below a certain level. | 保护价格是卖方设定的最低价格,以防止损失,确保价格不会低于某个水平。 |
例句
1.By establishing a protective price, the farmers were able to safeguard their income against fluctuating market prices.
通过设定保护性价格,农民能够保护他们的收入免受市场价格波动的影响。
2.The retailer introduced a protective price strategy to compete with online sellers.
零售商推出了保护性价格策略,以与在线卖家竞争。
3.The company set a protective price to ensure they wouldn't lose money during the market downturn.
公司设定了一个保护性价格以确保在市场下滑期间不会亏损。
4.Investors often look for stocks that have a protective price to minimize their risks.
投资者通常寻找具有保护性价格的股票,以最小化他们的风险。
5.Setting a protective price can help businesses maintain stability in uncertain economic times.
设定保护性价格可以帮助企业在不确定的经济时期保持稳定。
作文
In the world of economics, the term protective price refers to a pricing strategy that is designed to safeguard a company's market position and profitability. This concept is particularly relevant in industries where competition is fierce and profit margins are thin. A protective price can serve as a buffer against price wars, ensuring that a company does not have to lower its prices excessively to maintain its customer base. By setting a price that is strategically calculated, businesses can protect their revenue while still offering value to consumers.For instance, consider a technology company that has developed a unique product with few direct competitors. If this company sets its price too low, it may attract a larger customer base initially, but it could also signal to the market that its product is of lower quality. Conversely, if the company sets a protective price that reflects the value of its innovation and the costs of production, it can establish itself as a premium brand. This approach not only protects the company’s profit margins but also enhances its reputation in the market.Moreover, a protective price can be crucial during economic downturns. When consumers are tightening their budgets, companies must carefully consider how to adjust their pricing without alienating their existing customers. By implementing a protective price, businesses can avoid drastic price cuts that might lead to a perception of decreased quality or service. Instead, they can focus on maintaining customer loyalty through consistent pricing strategies that reflect the value of their offerings.Another important aspect of the protective price is its role in market entry strategies. When a new player enters a saturated market, they might choose to set a protective price to differentiate themselves from established competitors. This pricing strategy can help them carve out a niche by attracting customers who are looking for something different, without engaging in a destructive price war. By positioning themselves effectively, new entrants can gain market share while maintaining healthy profit margins.However, it is essential for companies to regularly reassess their protective price strategy. Market conditions, consumer preferences, and competitive landscapes are constantly evolving. What may have been an effective price point last year might not hold the same value today. Businesses must remain vigilant and responsive to these changes, adjusting their prices as necessary to ensure ongoing protection of their market position.In conclusion, the concept of protective price is vital for businesses aiming to maintain their profitability and market presence. It serves as a strategic tool that helps companies navigate competitive pressures, economic fluctuations, and market entry challenges. By understanding the importance of a well-calibrated protective price, businesses can better position themselves for long-term success in their respective industries.
在经济学的世界中,术语保护性价格指的是一种定价策略,旨在保护公司的市场地位和盈利能力。这个概念在竞争激烈、利润微薄的行业中特别相关。保护性价格可以作为防止价格战的缓冲,确保公司不必过度降低价格以维持客户基础。通过设定一个经过战略计算的价格,企业可以保护其收入,同时仍然为消费者提供价值。例如,考虑一家开发了独特产品且几乎没有直接竞争对手的科技公司。如果该公司将价格定得过低,虽然可能最初吸引更多的客户,但也可能向市场传达其产品质量较低的信号。相反,如果公司设定一个反映其创新价值和生产成本的保护性价格,它可以确立自己作为高端品牌的形象。这种方法不仅保护了公司的利润率,还提升了其在市场中的声誉。此外,保护性价格在经济下行期间也至关重要。当消费者收紧预算时,公司必须仔细考虑如何调整价格,而不使现有客户感到疏远。通过实施保护性价格,企业可以避免进行剧烈的降价,这可能会导致对质量或服务的看法下降。相反,他们可以专注于通过反映其产品价值的一致定价策略来维护客户忠诚度。保护性价格的另一个重要方面是它在市场进入策略中的作用。当新参与者进入一个饱和市场时,他们可能选择设定一个保护性价格来与已有竞争对手区别开来。这种定价策略可以帮助他们通过吸引寻找不同选择的客户来开辟利基市场,而无需参与破坏性的价格战。通过有效定位,新进入者可以在维持健康利润率的同时获得市场份额。然而,公司必须定期重新评估其保护性价格策略。市场条件、消费者偏好和竞争环境正在不断变化。去年的有效价格点可能在今天并不再具备同样的价值。企业必须保持警惕,并对这些变化作出响应,必要时调整价格,以确保持续保护其市场地位。总之,保护性价格的概念对于希望维护盈利能力和市场存在的企业至关重要。它作为一种战略工具,帮助公司应对竞争压力、经济波动和市场进入挑战。通过理解良好校准的保护性价格的重要性,企业可以更好地在各自行业中定位自己,实现长期成功。
相关单词