latent demand

简明释义

潜在需求

英英释义

例句

1.Understanding latent demand 潜在需求 can help businesses innovate and create new products.

理解潜在需求可以帮助企业创新并创造新产品。

2.By conducting thorough market research, we can uncover latent demand 潜在需求 for our new service offerings.

通过进行深入的市场调研，我们可以发现我们新服务产品的潜在需求。

3.The survey revealed a latent demand 潜在需求 for affordable housing options in urban areas.

调查显示，城市地区对经济适用房存在潜在需求。

4.The startup aims to tap into the latent demand 潜在需求 for personalized fitness plans among busy professionals.

这家初创公司旨在挖掘繁忙专业人士对个性化健身计划的潜在需求。

5.The company identified a significant amount of latent demand 潜在需求 for eco-friendly products in the market.

公司发现市场上对环保产品存在大量的潜在需求。

作文

In the world of economics and market analysis, understanding consumer behavior is crucial for businesses to thrive. One concept that often comes up in this context is latent demand, which refers to a situation where there is a potential need or desire for a product or service that has not yet been expressed by consumers. This demand may exist due to various factors such as lack of awareness, insufficient availability of products, or even cultural barriers. Recognizing and tapping into latent demand can provide businesses with a significant competitive advantage and open up new avenues for growth.To illustrate the significance of latent demand, consider the case of electric vehicles (EVs). For many years, traditional gasoline-powered cars dominated the automotive market, and consumer preferences were heavily skewed towards them. However, as awareness of environmental issues increased, so did the potential interest in EVs. Initially, this interest was not fully realized, as many consumers were unaware of the benefits of electric vehicles or concerned about their practicality. This scenario exemplifies latent demand—consumers had an underlying desire for eco-friendly transportation options, but it remained unexpressed until the market began to address their concerns.Businesses that recognized this latent demand early on were able to position themselves strategically. Companies like Tesla capitalized on this hidden interest by not only offering innovative electric vehicles but also creating a brand image that resonated with environmentally conscious consumers. As a result, they were able to convert latent demand into actual sales, significantly impacting the automotive industry.Identifying latent demand requires thorough market research and an understanding of consumer psychology. Surveys, focus groups, and trend analysis are tools that companies can use to uncover these hidden needs. For instance, a company launching a new health drink might find that while consumers express satisfaction with existing products, there is a growing concern about sugar content and artificial ingredients. This insight reveals a latent demand for healthier alternatives, guiding the company to develop a product that meets this unspoken need.Moreover, the rise of digital platforms and social media has made it easier for businesses to gauge latent demand. Online discussions, reviews, and feedback can reveal what consumers are looking for but not finding in the current market. By actively engaging with customers and monitoring trends, businesses can adapt their offerings to meet these hidden demands.In conclusion, latent demand plays a critical role in shaping market dynamics. It represents the untapped potential within consumer markets, waiting for innovative companies to recognize and fulfill it. By understanding and addressing latent demand, businesses can not only enhance their product offerings but also foster customer loyalty and drive long-term success. As markets continue to evolve, staying attuned to these hidden desires will be essential for any company aiming to lead in their respective industries.

在经济学和市场分析的世界中，理解消费者行为对企业的成功至关重要。在这个背景下，一个常常出现的概念是潜在需求，指的是一种消费者尚未表达的对产品或服务的潜在需求或愿望。这种需求可能由于各种因素而存在，例如缺乏意识、产品供应不足或甚至文化障碍。识别并利用潜在需求可以为企业提供显著的竞争优势，并打开新的增长途径。为了说明潜在需求的重要性，可以考虑电动汽车（EV）的案例。多年来，传统的汽油动力汽车主导了汽车市场，消费者偏好严重倾向于这些汽车。然而，随着对环境问题的认识增加，对电动汽车的潜在兴趣也随之上升。最初，这种兴趣并没有完全实现，因为许多消费者对电动汽车的好处缺乏了解，或者担心其实用性。这种情况就是潜在需求的一个例证——消费者对环保交通工具有潜在的渴望，但在市场开始解决他们的担忧之前，这种需求保持未表达状态。早期识别这种潜在需求的企业能够战略性地定位自己。像特斯拉这样的公司通过不仅提供创新的电动汽车，还创造与环保意识消费者共鸣的品牌形象，从而抓住了这一隐藏的兴趣。因此，他们能够将潜在需求转化为实际销售，显著影响了汽车行业。识别潜在需求需要深入的市场研究和对消费者心理的理解。调查、焦点小组和趋势分析是企业可以用来揭示这些隐藏需求的工具。例如，一家推出新健康饮料的公司可能会发现，虽然消费者对现有产品表示满意，但对糖分含量和人工成分越来越担忧。这一洞察揭示了对更健康替代品的潜在需求，指导公司开发满足这一未说出需求的产品。此外，数字平台和社交媒体的兴起使企业更容易评估潜在需求。在线讨论、评论和反馈可以揭示消费者正在寻找但在当前市场中找不到的东西。通过积极与客户互动并监测趋势，企业可以调整其产品以满足这些隐藏需求。总之，潜在需求在塑造市场动态中发挥着关键作用。它代表了消费者市场中的未开发潜力，等待创新公司识别并满足它。通过理解和解决潜在需求，企业不仅可以增强其产品供应，还可以培养客户忠诚度并推动长期成功。随着市场的不断发展，保持对这些隐藏愿望的敏感将是任何希望在各自行业中领先的公司的必备条件。