trade mark

简明释义

商标

英英释义

A trade mark is a symbol, word, or words legally registered or established by use as representing a company or product.

商标是一个符号、单词或词组,通过法律注册或使用而确立,代表一个公司或产品。

例句

1.After years of use, the phrase became a recognized trade mark.

经过多年的使用,这个短语成为了一个被认可的商标

2.The company registered its new logo as a trade mark.

公司将其新标志注册为商标

3.Many companies invest heavily in protecting their trade marks.

许多公司在保护其商标方面投入重金。

4.The trade mark was infringed by a competitor.

商标被竞争对手侵犯了。

5.His unique style became a trade mark of his brand.

他独特的风格成为了他品牌的商标

作文

In today's global economy, the concept of a trade mark (商标) has become increasingly important for businesses and consumers alike. A trade mark is a symbol, word, or words legally registered or established by use as representing a company or product. It serves as a unique identifier for a brand, distinguishing it from competitors and helping to establish a reputation in the marketplace. The significance of a trade mark extends beyond mere identification; it embodies the quality and reliability of a product or service. For instance, when consumers see a well-known trade mark, such as Nike or Apple, they often associate it with high standards and trustworthiness. This association can lead to brand loyalty, where customers prefer a specific brand over others simply because they recognize its trade mark. Moreover, the legal protection that comes with registering a trade mark is crucial for businesses. Without this protection, companies risk having their brands copied or misrepresented by competitors, which can dilute the brand's value and confuse consumers. A registered trade mark gives the owner exclusive rights to use the mark in commerce, allowing them to take legal action against infringers. This legal framework not only safeguards the interests of businesses but also ensures that consumers receive authentic products. The process of obtaining a trade mark involves several steps, including conducting a thorough search to ensure that the desired mark is not already in use, filing an application with the relevant authorities, and undergoing a review process. Once granted, the trade mark must be maintained through regular renewals and monitoring for potential infringements. In addition to traditional goods and services, the concept of a trade mark has evolved to encompass various forms of intellectual property. For example, sound marks, color marks, and even scent marks can qualify as trade marks if they serve to identify and distinguish a brand. This evolution reflects the dynamic nature of branding and marketing in a digital age, where creativity plays a pivotal role in capturing consumer attention. Furthermore, with the rise of e-commerce, the importance of a strong trade mark has never been more pronounced. Online shoppers rely heavily on recognizable trade marks to make purchasing decisions, often gravitating towards brands they know and trust. In this context, a well-protected trade mark can significantly impact a company's online presence and sales performance. In conclusion, a trade mark (商标) is not just a logo or a name; it is a vital asset for any business aiming to succeed in a competitive market. It represents the values, quality, and identity of a brand while providing legal protection against infringement. As businesses continue to innovate and expand globally, understanding and leveraging the power of trade marks will remain essential for sustainable growth and consumer trust.

在当今全球经济中,商标的概念对企业和消费者变得越来越重要。商标是一个符号、单词或通过使用合法注册或建立的词,代表一家公司或产品。它作为品牌的独特标识,区分竞争对手,并帮助在市场上建立声誉。商标的重要性超出了简单的识别;它体现了产品或服务的质量和可靠性。例如,当消费者看到知名的商标,如耐克或苹果时,他们往往将其与高标准和可信赖性联系在一起。这种关联可以导致品牌忠诚度,客户仅仅因为认识到其商标而偏爱特定品牌。此外,注册商标所带来的法律保护对企业至关重要。如果没有这种保护,公司就会面临品牌被竞争对手复制或误用的风险,这可能会稀释品牌的价值并混淆消费者。注册的商标赋予所有者在商业中独占使用该标志的权利,使他们能够对侵权者采取法律行动。这一法律框架不仅保护了企业的利益,也确保消费者获得真实的产品。获得商标的过程涉及几个步骤,包括进行彻底的搜索,以确保所需的标志尚未被使用,向相关机构提交申请,并经过审核程序。一旦获得,商标必须通过定期续展和监控潜在侵权行为来维持。除了传统的商品和服务外,商标的概念也发展为包括各种形式的知识产权。例如,声音标志、颜色标志甚至气味标志,如果它们用于识别和区分品牌,都可以符合商标的资格。这一发展反映了品牌和营销在数字时代的动态性质,其中创造力在吸引消费者注意方面发挥着关键作用。此外,随着电子商务的兴起,强大的商标的重要性从未如此明显。在线购物者在做出购买决策时高度依赖可识别的商标,通常倾向于选择他们知道和信任的品牌。在这种情况下,受到良好保护的商标可以显著影响公司的在线存在和销售表现。总之,商标不仅仅是一个徽标或名称;它是任何希望在竞争市场中取得成功的企业的重要资产。它代表了品牌的价值、质量和身份,同时提供对侵权行为的法律保护。随着企业不断创新和全球扩展,理解和利用商标的力量将仍然是可持续增长和消费者信任的关键。