integrated communication

简明释义

联合通信

英英释义

Integrated communication refers to the strategic coordination of various communication channels and messages to ensure consistency and effectiveness in delivering information to target audiences.

整合传播是指对各种传播渠道和信息进行战略性协调,以确保向目标受众传递信息的一致性和有效性。

例句

1.By utilizing integrated communication, the company improved its customer engagement significantly.

通过利用整合沟通,公司显著提高了客户参与度。

2.The marketing team developed an integrated communication strategy to ensure all channels were aligned.

营销团队制定了一个整合沟通策略,以确保所有渠道一致。

3.For effective project management, we need to implement integrated communication tools.

为了有效的项目管理,我们需要实施整合沟通工具。

4.The success of the campaign relied heavily on integrated communication across social media and email.

该活动的成功在很大程度上依赖于社交媒体和电子邮件之间的整合沟通

5.The new software promotes integrated communication between departments, enhancing collaboration.

新软件促进了部门之间的整合沟通,增强了协作。

作文

In today's fast-paced world, effective communication is more important than ever. One of the most significant concepts that have emerged in the field of communication is integrated communication. This term refers to the strategic coordination of various communication channels and messages to ensure a consistent and unified approach. By understanding and implementing integrated communication (整合传播), organizations can enhance their branding efforts and improve their overall effectiveness in reaching their target audiences.The essence of integrated communication lies in its ability to unify different forms of communication, such as advertising, public relations, social media, and direct marketing. In the past, these channels often operated in silos, leading to fragmented messages that confused consumers. However, with integrated communication (整合传播), all these elements work together harmoniously. For example, a company launching a new product might use a combination of social media campaigns, press releases, and television ads to convey a cohesive message. This not only reinforces the brand's identity but also increases the likelihood of reaching a wider audience.Moreover, integrated communication (整合传播) fosters better relationships with stakeholders. By ensuring that all communication efforts are aligned, organizations can build trust and credibility with their audiences. When customers receive consistent messages across various platforms, they are more likely to perceive the organization as reliable and professional. This is particularly crucial in an era where consumers are bombarded with information from multiple sources. A unified communication strategy helps cut through the noise and establishes a clear narrative that resonates with the audience.Another critical aspect of integrated communication (整合传播) is the use of data analytics. Organizations can track and analyze the performance of their communication efforts across different channels. This data-driven approach allows them to make informed decisions and adjust their strategies accordingly. For instance, if a particular social media campaign is driving more engagement than traditional advertising methods, companies can allocate more resources to enhance their online presence. This adaptability is vital in today’s dynamic market environment.Furthermore, integrated communication (整合传播) promotes collaboration within organizations. When different departments, such as marketing, sales, and customer service, work together towards a common communication goal, it leads to a more cohesive strategy. This teamwork not only improves the quality of the messages being conveyed but also ensures that everyone is on the same page regarding the organization’s objectives. As a result, employees feel more engaged and motivated, which ultimately translates to better service for customers.In conclusion, integrated communication (整合传播) is a vital component of modern organizational strategy. It enhances brand consistency, builds trust with stakeholders, utilizes data effectively, and encourages collaboration among team members. As businesses continue to navigate the complexities of the digital age, adopting an integrated communication (整合传播) approach will be essential for achieving long-term success. By prioritizing a unified communication strategy, organizations can not only improve their outreach but also create meaningful connections with their audiences, paving the way for growth and innovation in the future.

在当今快节奏的世界中,有效的沟通比以往任何时候都更加重要。一个在沟通领域中出现的重要概念是integrated communication(整合传播)。这个术语指的是各种沟通渠道和信息的战略协调,以确保一致和统一的方法。通过理解和实施integrated communication(整合传播),组织可以增强其品牌努力并提高其在接触目标受众时的整体有效性。integrated communication(整合传播)的本质在于它能够统一不同形式的沟通,例如广告、公共关系、社交媒体和直接营销。在过去,这些渠道常常在孤立的环境中运作,导致信息碎片化,使消费者感到困惑。然而,通过integrated communication(整合传播),所有这些元素和谐地协同工作。例如,一家公司推出新产品时,可能会结合社交媒体活动、新闻稿和电视广告,以传达一个连贯的信息。这不仅增强了品牌的身份,还增加了接触更广泛受众的可能性。此外,integrated communication(整合传播)促进了与利益相关者之间更好的关系。通过确保所有沟通工作的一致性,组织可以建立与受众之间的信任和信誉。当客户在多个平台上收到一致的信息时,他们更有可能将该组织视为可靠和专业的。这在当今消费者受到来自多个来源的信息轰炸的时代尤为重要。统一的沟通策略有助于穿透噪音,建立与受众产生共鸣的清晰叙事。integrated communication(整合传播)的另一个关键方面是数据分析的使用。组织可以跟踪和分析其在不同渠道上的沟通工作的表现。这种数据驱动的方法使他们能够做出明智的决策,并相应调整策略。例如,如果某个社交媒体活动的参与度超过传统广告方法,企业可以分配更多资源以增强其在线存在感。这种适应能力在当今动态的市场环境中至关重要。此外,integrated communication(整合传播)促进了组织内部的协作。当不同部门(如市场营销、销售和客户服务)朝着共同的沟通目标合作时,会导致更具凝聚力的战略。这种团队合作不仅改善了所传达信息的质量,还确保每个人在组织目标上保持一致。因此,员工感到更加投入和积极,这最终转化为对客户的更好服务。总之,integrated communication(整合传播)是现代组织战略中的一个重要组成部分。它增强了品牌一致性,与利益相关者建立信任,有效利用数据,并鼓励团队成员之间的合作。随着企业继续应对数字时代的复杂性,采用integrated communication(整合传播)方法对于实现长期成功至关重要。通过优先考虑统一的沟通策略,组织不仅可以改善其推广效果,还可以与受众建立有意义的联系,为未来的发展和创新铺平道路。

相关单词

integrated

integrated详解:怎么读、什么意思、用法

communication

communication详解:怎么读、什么意思、用法