proprietary name

简明释义

专利商标名

英英释义

例句

1.When registering a new product, it's important to choose a unique proprietary name 专有名称 that stands out in the market.

在注册新产品时，选择一个独特的专有名称是很重要的，这样才能在市场上脱颖而出。

2.The proprietary name 专有名称 of the software indicates its unique features and branding.

该软件的专有名称显示了其独特的功能和品牌形象。

3.Pharmaceutical companies often spend millions on marketing their proprietary name 专有名称 products to ensure brand loyalty.

制药公司通常花费数百万来营销他们的专有名称产品，以确保品牌忠诚度。

4.The drug is sold under the proprietary name 专有名称 'PainAway', which makes it easily recognizable.

这款药物以专有名称'PainAway'出售，使其容易被识别。

5.Before launching a new beverage, the company conducted a survey to determine the most appealing proprietary name 专有名称.

在推出新饮料之前，公司进行了调查，以确定最吸引人的专有名称。

作文

In the world of business and marketing, the significance of a product's name cannot be overstated. One term that often arises in this context is proprietary name, which refers to a unique name given to a product by its manufacturer. This name distinguishes the product from others in the market and serves as a crucial element of branding. Understanding the implications of a proprietary name is essential for both consumers and businesses alike.A proprietary name can be seen as a badge of identity for a product. It not only captures the essence of what the product represents but also conveys the quality and reliability associated with it. For instance, when we think of brands like Coca-Cola or Apple, their proprietary names evoke specific images and feelings in our minds. These names have been carefully crafted to resonate with consumers, creating an emotional connection that drives brand loyalty.From a legal standpoint, a proprietary name is protected under trademark laws. This means that once a company registers its proprietary name, it gains exclusive rights to use that name in connection with its products or services. This legal protection is vital for preventing competitors from using similar names that could confuse consumers. In a competitive marketplace, having a strong proprietary name can be a significant advantage. It allows a company to build a distinct identity and maintain a competitive edge.Moreover, the choice of a proprietary name can have far-reaching consequences for a company's marketing strategy. A well-chosen name can enhance brand recognition and recall, making it easier for consumers to remember and recommend the product. Conversely, a poorly chosen name can hinder a product's success. For example, if a proprietary name is difficult to pronounce or has negative connotations in certain cultures, it may alienate potential customers.In addition to its marketing and legal implications, the proprietary name also plays a role in consumer trust. When consumers recognize a proprietary name, they are more likely to associate it with quality and reliability. This trust is built over time through consistent product performance and positive experiences. Therefore, companies must ensure that their products live up to the expectations set by their proprietary names.Furthermore, the global marketplace presents unique challenges for proprietary names. As companies expand their reach internationally, they must consider cultural differences and language barriers. A name that works well in one country may not have the same impact in another. Businesses must conduct thorough research to ensure that their proprietary names are culturally appropriate and resonate positively with target audiences around the world.In conclusion, the concept of a proprietary name is fundamental to the branding and marketing of products. It encompasses legal protection, marketing strategy, consumer trust, and global considerations. As consumers, understanding the significance of proprietary names can help us make informed choices about the products we purchase. For businesses, investing time and resources into developing a strong proprietary name can lead to lasting success and recognition in an ever-evolving marketplace.

在商业和市场营销的世界中，产品名称的重要性不容小觑。一个常常出现的术语是专有名称，它指的是制造商为其产品赋予的独特名称。这个名称使产品在市场上与其他产品区分开来，并作为品牌建设的关键要素。理解专有名称的含义对于消费者和企业来说都是至关重要的。专有名称可以被视为产品的身份徽章。它不仅捕捉了产品所代表的本质，还传达了与之相关的质量和可靠性。例如，当我们想到可口可乐或苹果等品牌时，它们的专有名称在我们脑海中唤起了特定的形象和感受。这些名称经过精心构思，以便与消费者产生共鸣，创造出推动品牌忠诚度的情感联系。从法律角度来看，专有名称受到商标法的保护。这意味着一旦公司注册了其专有名称，就获得了在其产品或服务上独占使用该名称的权利。这种法律保护对于防止竞争对手使用可能混淆消费者的相似名称至关重要。在竞争激烈的市场中，拥有强大的专有名称可以成为显著优势。它使公司能够建立独特的身份并保持竞争优势。此外，专有名称的选择对公司的市场营销策略可能产生深远的影响。一个精心挑选的名称可以增强品牌识别度和记忆度，使消费者更容易记住和推荐该产品。相反，一个选择不当的名称可能会阻碍产品的成功。例如，如果一个专有名称难以发音或在某些文化中具有负面含义，它可能会使潜在客户感到疏远。除了市场营销和法律影响外，专有名称还在消费者信任中发挥着作用。当消费者识别出一个专有名称时，他们更有可能将其与质量和可靠性联系在一起。这种信任是通过持续的产品表现和积极的体验逐步建立的。因此，公司必须确保其产品符合其专有名称所设定的期望。此外，全球市场为专有名称带来了独特的挑战。随着公司扩大国际市场的覆盖范围，它们必须考虑文化差异和语言障碍。在一个国家效果良好的名称，在另一个国家可能没有同样的影响。企业必须进行深入研究，以确保其专有名称在文化上是合适的，并能积极地引起目标受众的共鸣。总之，专有名称的概念对于产品的品牌塑造和市场营销至关重要。它涵盖了法律保护、市场营销策略、消费者信任和全球考量。作为消费者，理解专有名称的重要性可以帮助我们做出明智的购买选择。对于企业而言，投入时间和资源开发强大的专有名称可以在不断变化的市场中带来持久的成功和认可。