repeat an advertisement
简明释义
重播广告,重登广告,重复广告
英英释义
To broadcast or display an advertisement again after its initial airing or showing. | 在初次播放或展示后再次播放或展示广告。 |
例句
1.After analyzing the response, they chose to repeat an advertisement that had previously performed well.
在分析反馈后,他们选择了重复播放一则表现良好的广告。
2.The marketing team decided to repeat an advertisement to boost sales during the holiday season.
市场团队决定重复播放广告以在假日季节提升销售。
3.To increase brand awareness, the company will repeat an advertisement across multiple platforms.
为了提高品牌知名度,公司将在多个平台上重复播放广告。
4.The radio station plans to repeat an advertisement every hour to ensure maximum reach.
电台计划每小时重复播放广告以确保最大覆盖率。
5.Due to popular demand, we will repeat an advertisement for the upcoming sale.
由于需求量大,我们将为即将到来的促销活动重复播放广告。
作文
In today's fast-paced world, advertisements play a crucial role in shaping consumer behavior and influencing purchasing decisions. Companies invest significant resources into creating compelling advertisements that capture the attention of potential customers. However, there comes a time when businesses may need to repeat an advertisement to reinforce their message or reach a broader audience. This practice can be beneficial for several reasons.Firstly, repeating an advertisement can enhance brand recall. When consumers are exposed to the same message multiple times, it increases the likelihood that they will remember the product or service being promoted. For instance, a catchy jingle or a memorable slogan can stick in a person's mind, making them more likely to consider the brand when they are ready to make a purchase. This is particularly important in competitive markets where numerous brands vie for the same customer base.Secondly, repeat an advertisement can help clarify the message being conveyed. Sometimes, the initial advertisement may not resonate with all audiences or may be misunderstood. By repeating the advertisement, companies have the opportunity to refine their message and ensure that it is clear and effective. This can involve changing the visuals, adjusting the tone, or simplifying the language used, all of which can contribute to a more successful campaign.Moreover, repeating advertisements can also leverage different media channels. A company might initially launch an advertisement on television but later decide to repeat an advertisement on social media platforms or radio. This multi-channel approach allows brands to reach diverse demographics and engage with consumers in various contexts. For example, younger audiences who spend more time online may respond better to digital ads, while older consumers may prefer traditional media.Additionally, the timing of an advertisement's repetition can be strategic. Businesses often choose to repeat an advertisement during peak shopping seasons or special events. For instance, a retail company may increase its advertising efforts during the holiday season when consumers are more likely to spend money. By doing so, they can capitalize on heightened consumer interest and drive sales.However, it is essential to strike a balance when deciding to repeat an advertisement. Overexposure can lead to ad fatigue, where consumers become annoyed or indifferent to the repeated message. This can result in negative perceptions of the brand and ultimately harm sales. Therefore, marketers must carefully analyze their audience's response and adjust their strategies accordingly.In conclusion, the decision to repeat an advertisement can be a powerful tool for brands looking to strengthen their market presence. By enhancing brand recall, clarifying messages, leveraging different media channels, and strategically timing repetitions, companies can effectively engage consumers and drive sales. However, it is vital to monitor audience reactions to avoid overexposure and maintain a positive brand image. Ultimately, the careful repetition of advertisements can lead to increased brand awareness and loyalty, fostering long-term success in the marketplace.
在当今快节奏的世界中,广告在塑造消费者行为和影响购买决策方面发挥着至关重要的作用。公司在创建引人注目的广告上投入了大量资源,以吸引潜在客户的注意。然而,有时企业可能需要重复广告以强化他们的信息或接触更广泛的受众。这种做法可以带来几个好处。首先,重复广告可以增强品牌记忆。当消费者多次接触相同的信息时,他们记住所推销的产品或服务的可能性就会增加。例如,一个朗朗上口的广告歌或一个令人难忘的口号可以深深烙印在一个人的脑海中,使他们在准备购买时更有可能考虑该品牌。这在竞争激烈的市场中尤为重要,因为许多品牌争夺相同的客户基础。其次,重复广告可以帮助澄清所传达的信息。有时,最初的广告可能无法与所有受众产生共鸣,或者可能被误解。通过重复广告,公司有机会完善他们的信息,确保其清晰有效。这可能涉及更改视觉效果、调整语气或简化使用的语言,这些都可以促进更成功的宣传活动。此外,重复广告还可以利用不同的媒体渠道。一家公司可能最初在电视上发布广告,但后来决定在社交媒体平台或广播中重复广告。这种多渠道的方法使品牌能够接触到多样化的人群,并在各种背景下与消费者互动。例如,更年轻的受众在网上花费更多时间,可能对数字广告反应更好,而年长的消费者可能更喜欢传统媒体。此外,广告重复的时机可以是战略性的。企业通常选择在购物高峰季节或特殊活动期间重复广告。例如,零售公司可能在假期期间加大广告力度,因为消费者在此期间更有可能消费。通过这样做,他们可以利用消费者兴趣的提升,推动销售。然而,在决定重复广告时,必须找到平衡。过度曝光可能导致广告疲劳,即消费者对重复的信息感到厌烦或无动于衷。这可能导致对品牌的负面看法,最终损害销售。因此,营销人员必须仔细分析受众的反应并相应地调整他们的策略。总之,重复广告的决定可以成为品牌希望加强市场存在感的强大工具。通过增强品牌记忆、澄清信息、利用不同的媒体渠道和战略性地安排重复,企业可以有效地吸引消费者并推动销售。然而,监测受众反应以避免过度曝光并保持积极的品牌形象至关重要。最终,广告的谨慎重复可以带来品牌意识和忠诚度的提高,从而在市场中促进长期成功。
相关单词