selling overhead

简明释义

销货共同成本

英英释义

例句

1.High selling overhead can erode the competitiveness of a business.

高销售开销会侵蚀企业的竞争力。

2.Reducing selling overhead allows for more aggressive pricing strategies.

减少销售开销可以让我们采取更具攻击性的定价策略。

3.It's crucial to track selling overhead for accurate financial forecasting.

跟踪销售开销对于准确的财务预测至关重要。

4.The company needs to reduce its selling overhead to improve profit margins.

公司需要减少其销售开销以提高利润率。

5.By automating the sales process, we can lower our selling overhead significantly.

通过自动化销售流程，我们可以显著降低我们的销售开销。

作文

In the world of business, managing costs effectively is crucial for success. One of the key components that companies need to understand is their overhead costs. Among these costs, selling overhead refers to the expenses incurred in the process of selling products or services. This includes costs related to marketing, sales personnel salaries, commissions, and other expenses that are necessary to promote and sell a company’s offerings. Understanding selling overhead is essential for businesses to price their products correctly and maintain profitability.When a company is setting its prices, it must consider not only the direct costs of producing a product but also the selling overhead. For instance, if a company sells handmade furniture, the direct costs would include materials like wood and fabric, as well as labor for crafting the pieces. However, if the company spends a significant amount on advertising campaigns and employs a large sales team, these expenses would fall under selling overhead. If these costs are not factored into the pricing strategy, the company may end up selling their products at a loss.Moreover, analyzing selling overhead can help businesses identify areas where they can cut costs. For example, if a company notices that their marketing expenses are disproportionately high compared to their sales, they might re-evaluate their advertising strategies. Perhaps they could shift from expensive traditional media to more cost-effective digital marketing methods, thus reducing their selling overhead without sacrificing sales.In addition to cost management, understanding selling overhead can also provide insights into the effectiveness of a sales strategy. By tracking the ratio of selling overhead to sales revenue, a company can assess how much it is spending to generate each dollar of sales. A high ratio may indicate inefficiencies in the sales process, prompting a review of sales tactics or the sales team’s performance. Conversely, a low ratio suggests that the company is effectively managing its sales expenses relative to its income.Furthermore, during economic downturns, companies often face pressure to reduce prices to remain competitive. In such situations, understanding selling overhead becomes even more critical. Businesses must find a balance between lowering prices and ensuring that they cover their overhead costs. If they reduce prices without considering selling overhead, they risk incurring losses that could jeopardize their operations.In conclusion, selling overhead plays a vital role in the financial health of a business. It encompasses various expenses related to the selling process, which must be carefully monitored and managed. By understanding and analyzing selling overhead, businesses can make informed decisions about pricing, cost-cutting, and sales strategies. Ultimately, this knowledge not only helps in maintaining profitability but also in achieving long-term success in a competitive marketplace.

在商业世界中，有效管理成本对于成功至关重要。公司需要理解的关键组成部分之一是它们的间接费用。在这些费用中，销售间接费用指的是在销售产品或服务过程中产生的费用。这包括与营销、销售人员薪资、佣金以及其他必要的推广和销售公司产品的费用相关的成本。理解销售间接费用对于企业正确定价其产品和维持盈利能力至关重要。当公司设定价格时，必须考虑的不仅是生产产品的直接成本，还有销售间接费用。例如，如果一家公司销售手工家具，直接成本将包括木材和面料等材料，以及制作这些家具的劳动成本。然而，如果该公司在广告活动上花费了大量资金，并雇佣了庞大的销售团队，这些费用将归入销售间接费用。如果这些成本没有纳入定价策略，公司可能最终以亏损的方式销售其产品。此外，分析销售间接费用可以帮助企业识别可以削减成本的领域。例如，如果一家公司注意到其营销费用与销售额相比过高，他们可能会重新评估其广告策略。也许他们可以从昂贵的传统媒体转向更具成本效益的数字营销方法，从而在不牺牲销售的情况下减少销售间接费用。除了成本管理，理解销售间接费用还可以提供对销售策略有效性的洞察。通过跟踪销售间接费用与销售收入的比例，公司可以评估其为每美元销售支出的金额。高比例可能表明销售过程中的低效，促使对销售策略或销售团队表现的审查。相反，低比例则表明公司有效地管理了其销售费用与收入的关系。此外，在经济低迷时期，公司通常面临降低价格以保持竞争力的压力。在这种情况下，理解销售间接费用变得更加关键。企业必须在降低价格和确保覆盖其间接费用之间找到平衡。如果在未考虑销售间接费用的情况下降低价格，他们可能面临亏损风险，这可能危及其运营。总之，销售间接费用在企业的财务健康中发挥着至关重要的作用。它涵盖了与销售过程相关的各种费用，必须仔细监控和管理。通过理解和分析销售间接费用，企业可以就定价、削减成本和销售策略做出明智的决策。最终，这种知识不仅有助于维持盈利能力，还能在竞争激烈的市场中实现长期成功。