promotion; generalization; publicity

简明释义

推广

英英释义

例句

1.The company's new marketing strategy focuses on promotion 推广 through social media.

公司的新营销策略专注于通过社交媒体进行推广。

2.Our promotion 推广 includes discounts and special offers for loyal customers.

我们的推广包括对忠实客户的折扣和特别优惠。

3.The publicity 宣传 campaign for the new movie generated a lot of buzz online.

新电影的宣传活动在网上引起了很多关注。

4.The generalization 概括 made in the report could lead to misunderstandings if not clarified.

报告中的概括如果不加以澄清，可能会导致误解。

5.In this study, we can see a clear generalization 概括 of the results across different demographics.

在这项研究中，我们可以看到不同人群中结果的明显概括。

作文

In today's fast-paced world, businesses constantly seek ways to enhance their visibility and reach potential customers. Three key strategies that play a significant role in achieving this are promotion（促销）, generalization（概括） and publicity（宣传）. Each of these strategies serves a unique purpose, yet they are interconnected and often used together to create a comprehensive marketing approach.Firstly, promotion is a vital element in marketing that involves various activities aimed at increasing sales or raising awareness about a product or service. It encompasses a wide range of tactics, including discounts, special offers, and advertising campaigns. For instance, when a new smartphone is launched, companies often engage in aggressive promotion through social media advertisements, influencer partnerships, and promotional events. The goal is to capture the attention of potential buyers and encourage them to make a purchase. Effective promotion not only boosts immediate sales but also helps to build brand loyalty over time.Secondly, generalization plays an important role in helping businesses understand their target audience and market trends. This strategy involves analyzing data and drawing conclusions that can be applied to a broader context. For example, if a coffee shop notices that customers prefer organic coffee options, they might generalize this preference to assume that other health-conscious consumers will also favor organic products. By understanding these general trends, businesses can tailor their offerings to meet customer demands more effectively. Generalization allows companies to make informed decisions based on observed patterns, ultimately leading to improved customer satisfaction and increased sales.Lastly, publicity is the act of gaining public visibility or awareness for a product, service, or organization through media coverage. Unlike paid advertising, publicity relies on editorial content and news stories to reach audiences. A well-executed publicity campaign can significantly enhance a brand's reputation and credibility. For instance, if a company launches an environmentally friendly initiative, garnering positive publicity through news articles and social media buzz can attract more customers who value sustainability. The power of publicity lies in its ability to create a narrative around a brand that resonates with consumers, often leading to organic growth and heightened interest.In conclusion, the interplay between promotion, generalization, and publicity is crucial for businesses aiming to thrive in competitive markets. While promotion directly drives sales, generalization provides insights that help shape marketing strategies, and publicity enhances brand visibility and credibility. By effectively integrating these three strategies, companies can create a robust marketing framework that not only attracts customers but also fosters long-term relationships. As the business landscape continues to evolve, mastering these concepts will remain essential for success.

在当今快节奏的世界中，企业不断寻求提高其可见性和接触潜在客户的方法。三个在实现这一目标中发挥重要作用的关键策略是promotion（促销）、generalization（概括）和publicity（宣传）。这些策略各自有独特的目的，但它们相互关联，通常一起使用，以创建全面的营销方法。首先，promotion是营销中的一个重要元素，它涉及旨在增加销售或提高对产品或服务的认知的各种活动。它包含广泛的战术，包括折扣、特价优惠和广告活动。例如，当一款新智能手机推出时，公司通常会通过社交媒体广告、网红合作和促销活动进行激进的promotion。目标是抓住潜在买家的注意力，并鼓励他们购买。有效的promotion不仅可以提升即时销售，还能随着时间的推移建立品牌忠诚度。其次，generalization在帮助企业了解其目标受众和市场趋势方面发挥着重要作用。这一策略涉及分析数据并得出可以应用于更广泛背景的结论。例如，如果一家咖啡店注意到顾客更喜欢有机咖啡选项，他们可能会generalize这种偏好，假设其他注重健康的消费者也会偏爱有机产品。通过理解这些普遍趋势，企业可以更有效地调整其产品以满足客户需求。Generalization使公司能够根据观察到的模式做出明智的决策，从而最终提高客户满意度和增加销售。最后，publicity是通过媒体报道获得产品、服务或组织的公众可见性或意识的行为。与付费广告不同，publicity依赖于编辑内容和新闻故事来接触观众。成功的宣传活动可以显著增强品牌的声誉和可信度。例如，如果一家公司推出环保倡议，通过新闻文章和社交媒体热议获得积极的publicity，可以吸引更多重视可持续发展的客户。Publicity的力量在于其能够围绕品牌创造一个与消费者产生共鸣的叙述，往往导致有机增长和更高的兴趣。总之，promotion、generalization和publicity之间的相互作用对于希望在竞争市场中蓬勃发展的企业至关重要。虽然promotion直接推动销售，但generalization提供了有助于塑造营销策略的洞察，而publicity则增强了品牌的可见性和可信度。通过有效整合这三种策略，公司可以创建一个强大的营销框架，不仅吸引客户，还培养长期关系。随着商业环境的不断发展，掌握这些概念将仍然是成功的关键。