value of purchase

简明释义

收购额

英英释义

The monetary worth or significance of an item or service acquired through a transaction.

通过交易获得的物品或服务的货币价值或重要性。

例句

1.The store offers a discount based on the value of purchase (购买价值) you make.

商店根据您所做的购买价值提供折扣。

2.The online retailer tracks the value of purchase (购买价值) to analyze customer behavior.

在线零售商跟踪购买价值以分析客户行为。

3.Customers can earn rewards points that correlate with the value of purchase (购买价值) during sales.

客户在促销期间可以获得与购买价值相关的奖励积分。

4.Understanding the value of purchase (购买价值) helps businesses tailor their marketing strategies.

了解购买价值有助于企业量身定制他们的营销策略。

5.To qualify for free shipping, your order must meet a minimum value of purchase (购买价值).

要符合免费送货的条件,您的订单必须达到最低购买价值

作文

Understanding the value of purchase is crucial in today's consumer-driven society. The value of purchase refers to the significance or worth that a consumer attributes to a product or service at the time of buying it. This concept goes beyond the mere monetary cost; it encompasses various factors such as quality, utility, brand reputation, and emotional satisfaction. By grasping the value of purchase, consumers can make more informed decisions that align with their needs and preferences.When consumers evaluate the value of purchase, they consider how well a product meets their expectations. For instance, if someone buys a smartphone, they may assess its features, performance, and design against its price. If the phone delivers high performance and meets their requirements, the perceived value of purchase increases, leading to higher customer satisfaction. Conversely, if the product fails to meet expectations, the value of purchase diminishes, often resulting in buyer's remorse.Moreover, the value of purchase can be influenced by marketing strategies. Companies often create a perception of higher value through branding, advertising, and customer testimonials. For example, luxury brands emphasize exclusivity and superior quality, which can enhance the perceived value of purchase. Consumers may be willing to pay a premium for these products because they believe they are getting more than just a physical item; they are purchasing an experience or status.Another aspect to consider is the emotional connection that consumers have with certain brands or products. The value of purchase is not solely based on rational assessment; emotions play a significant role. A person might choose a particular brand of coffee not just for its taste but also for the nostalgia it evokes or the memories associated with it. This emotional attachment can significantly elevate the value of purchase beyond its functional benefits.In addition, understanding the value of purchase can help consumers avoid impulsive buying. When individuals take the time to evaluate what they truly need and how much value a potential purchase brings to their lives, they are less likely to make hasty decisions driven by fleeting desires. This thoughtful approach encourages a more sustainable consumption pattern, which is beneficial for both the individual and the environment.Furthermore, businesses can benefit from comprehending the value of purchase. By recognizing what consumers value most, companies can tailor their products, services, and marketing efforts to better meet customer needs. This alignment can lead to increased customer loyalty and repeat purchases, ultimately boosting profitability.In conclusion, the value of purchase is a multifaceted concept that plays a critical role in consumer behavior. It encompasses the perceived worth of a product based on quality, emotional connection, and marketing influences. By understanding this concept, consumers can make better purchasing decisions, while businesses can enhance their offerings to cater to customer preferences. In a world where choices are abundant, comprehending the value of purchase empowers consumers and drives companies towards success.

理解和掌握购买价值在当今以消费者为导向的社会中至关重要。购买价值是指消费者在购买产品或服务时赋予其的重要性或价值。这个概念不仅仅是指货币成本;它还包括各种因素,如质量、实用性、品牌声誉和情感满足感。通过掌握购买价值,消费者可以做出更符合自身需求和偏好的明智决策。当消费者评估购买价值时,他们会考虑产品满足期望的程度。例如,如果有人购买一部智能手机,他们可能会根据价格评估其功能、性能和设计。如果手机提供高性能并满足他们的需求,则感知的购买价值会增加,从而导致更高的客户满意度。相反,如果产品未能满足期望,则购买价值会下降,通常会导致买家悔恨。此外,购买价值可能受到营销策略的影响。公司通常通过品牌塑造、广告和客户推荐来创造更高价值的认知。例如,奢侈品牌强调独特性和卓越质量,这可以增强感知的购买价值。消费者可能愿意为这些产品支付溢价,因为他们相信自己所获得的不仅仅是一个物理物品;他们正在购买一种体验或地位。另一个需要考虑的方面是消费者与某些品牌或产品之间的情感联系。购买价值不仅基于理性评估;情感也起着重要作用。一个人可能选择某个品牌的咖啡不仅是因为味道,还因为它唤起的怀旧情感或与之相关的回忆。这种情感依附可以显著提升购买价值,超越其功能性利益。此外,理解购买价值可以帮助消费者避免冲动消费。当个人花时间评估他们真正需要什么以及潜在购买对他们生活带来的价值时,他们就不太可能做出由短暂欲望驱动的仓促决定。这种深思熟虑的方法鼓励更可持续的消费模式,对个人和环境都具有积极意义。此外,企业也可以从理解购买价值中受益。通过认识到消费者最看重什么,公司可以调整其产品、服务和营销工作,以更好地满足客户需求。这种一致性可以导致客户忠诚度和重复购买的增加,最终提高盈利能力。总之,购买价值是一个多层面的概念,在消费者行为中发挥着关键作用。它包括基于质量、情感联系和营销影响的产品感知价值。通过理解这一概念,消费者可以做出更好的购买决策,而企业可以增强其产品以迎合客户偏好。在选择丰富的世界里,理解购买价值使消费者更有能力,同时推动企业走向成功。